![H&M is trialling a clothing rental service at its Swedish flagship store ... but it's currently only available to members | London Evening Standard | Evening Standard H&M is trialling a clothing rental service at its Swedish flagship store ... but it's currently only available to members | London Evening Standard | Evening Standard](https://static.standard.co.uk/s3fs-public/thumbnails/image/2019/11/29/12/gettyimages-158421156.jpg?width=968&auto=webp&quality=50&crop=968%3A645%2Csmart)
H&M is trialling a clothing rental service at its Swedish flagship store ... but it's currently only available to members | London Evening Standard | Evening Standard
![H&M gowns for rent are displayed in the store window in Stockholm, Sweden November 28, 2019. Picture taken November 28, 2019. REUTERS/Anna Ringstrom Stock Photo - Alamy H&M gowns for rent are displayed in the store window in Stockholm, Sweden November 28, 2019. Picture taken November 28, 2019. REUTERS/Anna Ringstrom Stock Photo - Alamy](https://c8.alamy.com/comp/2CJ4ET8/hm-gowns-for-rent-are-displayed-in-the-store-window-in-stockholm-sweden-november-28-2019-picture-taken-november-28-2019-reutersanna-ringstrom-2CJ4ET8.jpg)
H&M gowns for rent are displayed in the store window in Stockholm, Sweden November 28, 2019. Picture taken November 28, 2019. REUTERS/Anna Ringstrom Stock Photo - Alamy
![H&M gowns for rent are displayed in the store window in Stockholm, Sweden November 28, 2019. Picture taken November 28, 2019. REUTERS/Anna Ringstrom Stock Photo - Alamy H&M gowns for rent are displayed in the store window in Stockholm, Sweden November 28, 2019. Picture taken November 28, 2019. REUTERS/Anna Ringstrom Stock Photo - Alamy](https://c8.alamy.com/comp/2CKE7YD/hm-gowns-for-rent-are-displayed-in-the-store-window-in-stockholm-sweden-november-28-2019-picture-taken-november-28-2019-reutersanna-ringstrom-2CKE7YD.jpg)
H&M gowns for rent are displayed in the store window in Stockholm, Sweden November 28, 2019. Picture taken November 28, 2019. REUTERS/Anna Ringstrom Stock Photo - Alamy
![H&M gowns for rent are displayed in the store window in Stockholm, Sweden November 28, 2019. Picture taken November 28, 2019. REUTERS/Anna Ringstrom Stock Photo - Alamy H&M gowns for rent are displayed in the store window in Stockholm, Sweden November 28, 2019. Picture taken November 28, 2019. REUTERS/Anna Ringstrom Stock Photo - Alamy](https://c8.alamy.com/zooms/6/94dc7f636d18443581e6810d66c66c69/2chkx77.jpg)
H&M gowns for rent are displayed in the store window in Stockholm, Sweden November 28, 2019. Picture taken November 28, 2019. REUTERS/Anna Ringstrom Stock Photo - Alamy
![H&M takes glocal concept home: opens concept store in Stockholm with beauty, rental and coffee services | MDS H&M takes glocal concept home: opens concept store in Stockholm with beauty, rental and coffee services | MDS](https://www.themds.com/files/h&m/hm-mallorca-728.jpg)